Harrison Klehm Elements of User Experience (Week 1)

  • What are the goals of Apple’s website? How does Apple’s website address the needs of a user who has just purchased their first MacBook?

This website is very modern and well-designed and helps users find the information they need easily. It seeks to aid users in finding the best product for them, while also seeking to have them upgrade and buy accessories as needed.

  • What are the functional specifications of your preferred social media’s home page? If you are not on social media what are the specs for google?

On Twitter, the functional specifications rely mostly on allowing the user to browse a feed. Unlike some other social media, the home page of Twitter brings you instantly to a feed. It then must allow you various other options, such as posting immediately from the homepage, making an account if you do not have one, and viewing other tabs for other exploration. Overall, most of the functions rely on scrolling and viewing other people’s posts, and most of the features revolve around that.

  • What are four architectural approaches to information design and organization? Find one example of each.

Organic Structure: wikipedia.com

Hierarchial Structure: rmu.edu

Matrix Structure: amazon.com

Sequential Structure: kotaku.com

  • What percentage of The Huffington Post index page is navigation, and what percentage is content? What about Google, Wikipedia, and Etsy?

The Huffington Post brings you immediately to content and has very few points of navigation. The first image is a huge header for an article, and then there are many smaller images for many other articles.

Google’s home page is only navigation. The first sight is a search bar, to which you might enter what you are searching for. It may also recommend familiar sites to you as you have used them before.

Wikipedia is also heavily based on navigation with a search bar being most present, though it also has more content upon scrolling down.

Etsy, though it has a large search bar on top, immediately brings you to content even if you are not a returning user. The main goal is to sell you things, and the content comes immediately.

  • How does http://landor.com guide the readers’ eyes and focus their attention on what is important? 

The website starts with a big image and display, and the display does not leave until you scroll far down. It makes the user force their attention on the starting image. As you scroll down, content takes a second to arrive as it fades in from white, so the audience must really pay attention to see the content or they will scroll right past it.