Alexa Headley Review #2

https://owltastic.com/#contact-form

Meagan Fisher is a web designer for her own business, owltastic. On her page, she goes through her bio, recent work, what she is doing now, social media connections, and how to get in touch with her. Her page is organized from scrolling top to bottom. She has a strict color palette which goes with the theme she sets up among the page. Her colors are white, navy blue, tan and a variety of tones and shades of these colors. Her theme consist of stars and time. She accentuates the theme by incorporating simple animation to add an aesthetic look. The information is presented in rectangle boxes with white margin space in-between which helps cluster the topics while giving it a clean look.

As you scroll through her page, all of her buttons are represented as ovals, the words itself, an arrow or words underlined. When you hover over the button, the color changes which indicates it is something to click on. Some buttons direct you to other websites such as her social media pages, the workshops she participated in and her recent work. Some of her other buttons which say, “Let’s Work Together” “Sound good? Let’s chat” “Contact” and “Let’s Talk” all lead to a section on her page of where you can send her a message. 

Fisher’s color palette uses the idea of night and day by the navy blue and tan. Instead of using black and white, these colors represent a pastel theme. This is effective when looking at the values. There is a combination of a navy blue background with tan text and vice versa. This setup balances out the page while making it more interesting to look at. The animated circles lead you through the page and set the pace of the mood Fisher wants to get across. The circles turn at a slower pace which indicates how she wants her audience to take their time scrolling through her page. She uses a combination of geometric and organic shapes. I believe she adds geometric shapes to add structure and organic shapes to give off comfortability. 

Overall, Fisher’s page is a great design. The fact Fisher does web design for a living highly influences how her page is laid out compared to others. She knows how a strong color palette with simple text will keep her viewers interested. Her use of simple animation and shapes helps people navigate her site easily. Lastly, she is consistent in her theme which makes it a fun storytelling process for the viewers.