Week 1 Reading Questions

1.

Apple’s website is easy to navigate while also being appealing to look at, this creates a welcoming environment for users.

At the top of the website, it has all Apple products listed, this makes it easy to find for someone looking to learn more about their Mac. Once clicking onto the Mac tab, you are given options to learn more about the Mac and even compare different versions of it.

2.

The functional specifications of Twitter’s home page is that it shows you tweets right away that apply to you the most. It also allows easy access to other tabs of the site such as messages and searching.

3. 

Hierarchical Structure: Nodes have parent/child relationships with other related nodes. Ex: An example of a hierarchical structure is Google, you start on the simple homepage of Google, but once you begin to search you are taken to more link that can lead you to further links.

Matrix Structure: Allows the user to move from node to node along two or more dimensions.

Ex: An example of a Matrix Structure could be a clothing website that allows users to sort the contents of the site through different desires such as size or color of the clothing.

Organic Structure: Nodes are connected together on a case-by-case basis, and the architecture has no strong concept of sections.

Ex: An example of an organic structure would be a website such as Wikipedia that has thousands of pages connected to one another in various ways.

Sequential Structure: A Sequential Structure is one that flows in a straight line without varying paths or options.

Ex: Watching a video on YouTube could be an example of a Sequential Structure, as you can only move forward in the video or rewind.

4.

The majority of Huffington Post’s Index Page is navigation as it is mostly a list of links that take you to the variety of stories offered by the website. Besides the links it is just the text that labels what each link will lead you to.

Google’s homepage is a lot more open than the previous example, however most of the options to click on are links labeled by text that will take you to different parts of the site. The main piece of content on the site is the Google logo which is often replaced by a drawing or video.

Wikipedia’s homepage is a fairly even mixture of navigation and content. The side is a wall of links labeled with text, but the middle of the page is content such as the featured article, news, or fun facts about the current day.

Etsy’s homepage is the most even mixture of navigation and content. There are links that can take you around the website, but there are also a lot of images that show what the site has to offer.

5.

The site welcomes you with an eye-catching interactive logo that changes as you scroll down. As you continue to scroll, the website uses bright boxes and large black text on a white background to help guide your eyes to what is important on the website.