Week 1 – Introduction to New media

  • What are the goals of Apple’s website? How does Apple’s website address the needs of a user who has just purchased their first MacBook? (Chapter 3)
    • The goals for Apple’s website are to help users compare features and select the best model for their needs. Apple’s website features icons that are universal to shopping navigation and descriptions for the features that are not common amongst the average user.
  • What are the functional specifications of your preferred social media’s home page? If you are not on social media what are the specs for google? (Chapter 4: Functional Specifications, Content Requirements an Prioritizing Requirements)
    • CPU — 0.2 ( the required processing power)
    • CPU — 1.4 ( graphical requirement)
    • RAM — 1.2 ( required amount of RAM)
    • OS — Android 2.2 and above (required android operating system version) iOS 5 and above (required iPhone/iPad operating system)
  • What are four architectural approaches to information design and organization? Find one example of each. (Chapter 5: Information Architecture)
    • Hierarchical Structure: cnn.com
    • Organic Structures: wikipedia.com
    • Sequential Structures: wikiHow.com 
    • Matrix Structures: amazon.com
  • What percentage of The Huffington Post index page is navigation, and what percentage is content? What about Google, Wikipedia, and Etsy? (Chapter 6)
    • The Huffington Post focuses on presenting content and has simplified navigation tools.
    • Google’s main function is to navigate between other websites and is therefore mostly reliant on navigation features with small parts of content.
    • Wikipedia is meant to navigate from content to content and is therefore content-centered 
    • Etsy’s main purpose is to find information about a product so most of the page is centered around navigation and some featured content
  • How does http://landor.com guide the readers’ eyes and focus their attention on what is important? (Chapter 7: Follow the eye )
    • Landor.com Feeds small bits of information in a visually stimulating way through the way they instill functions that slow down the scrolling process and section content that fills the screen. This helps control the reader’s eyes and forces them to take in the main ideas that Landor wants the reader to get.