Danielle Bobish
Web Design
Prof. Ames
Review#4
The competition of our restaurant in terms of content and menu is Ihop. Ihop is known for selling a variety of breakfast delights that caters to all hours of the night and day. The layout of Ihop separated into 9 horizontal rows, 7 if you don’t include the navigation bar/header and media bar/footer. Each row is categorized by a topic that is mostly illustrated by pictures. The main source of unity is color from the pineapples, lemon and tea drink in the top photo, to the sunshine gradient in the next row, then to the slight differentiation of the cheese and fries, to the lights in the restaurant, and then to the eggs and snap chat symbol. The color yellow is said to be a happy color and bring joy to people, but it is also eye catching and allows people to navigate from one section to the next. Blue is also used in a creative way, in the background up top, to the buttons and then to the countdown symbol. Even though there are a variety of textures in this web page, it is unified by color and it works. The texture is not always something to be identified by an object though, the text gives off a fun character that helps with the texture. Paradise is spectacled, but it doesn’t detract the user from navigating the page. Besides the navigation bar at the very top, the page is a single scroll downward. Your eyes are drawn to the center of the page and from there you are met with a variety of advertisements and clickable options.
In conclusion to Ihop as a working website, I believe it is successful at guiding the user through the web pages and giving the user just enough control to feel in control. Colors are used to help give our eyes relief and trail to follow as we scroll. This site is very fun and definitely reflects the character of the actual atmosphere of the location (robsinson). My website caters to the same crowd of late night bites but adds a twist to the idea. Our company is called Whiskey Waffles. We are a late night crowd appealing food craze that caters to the 21& up crowd. Because we are located on the south side and have a lot of night life traffic, our website is to reflect the atmosphere of our joint. We used dark colors to give the effect of little lighting and grey wood is to implement a rustic feel. Our color palate is very neutral containing a lot of greys, blacks and whites. We want minimal lighting in the restaurant and to overall be a fun time and place to be to get your munchies on. My website will also stand out with a creative layout that is more modern. Like most websites, images are a main feature that helps cater the user through our site. Images help create satisfaction and weather or not a user decides to visit us in person is how they determine this.
http://www.ihop.com/