Tiptonic’s colors are white, black, grey and orange. These colors give a sense of sophistication and professionalism, and also make it very easy to read the text on their single page. Scrolling further down the page, there is a dark grey grid with a texture on it, with orange and white text on top of it. This textured background makes the text and image easier to read, and makes the orange color pop a lot more. The bright text colors on top of the dark grey background is very easy on the eyes and looks professional.
The background changes from textured to a solid color of dark grey, orange, or white. The change in background is successful, professional, and easy on the eyes. If the user were to stare at a textured background for a period of time, the background will start to bother and hurt the eyes. It is a nice change to not stare at one color background for an entire page and instead have alternating colors and textured backgrounds.
Tiptonic’s single page navigates by scrolling from top to bottom. The single page also has clickable links to other webpages for the user. Color is one element that makes the website easy to read and scan over. The single webpage is unified, with the theme of the colors being white, black, grey and orange, and everything appears to work together and belong together, versus things randomly being placed on a webpage. The page is balanced in terms of how everything is placed into squares of information, and the colors are also balanced.
This webpage’s design is well done. The colors match and complement one another. For example, the grey complements the orange and makes it pop more and stand out to be easy seen and read. Nothing on the page blends in or gets lost, and everything pops out and is read easily. The design’s layout is successful, because it is all broken up into different squares to show a grid system, and makes the webpage appear more interesting instead of a webpage scrolling straight down in a single box of text and information.