1. The goals of Apple’s website is to sell the most high-tech technology to those consumers who visit the sight, keep consumers up to date on the newest Apple technology and help consumers solve any problems they are having with their bought products. Apple’s website also addresses user needs for a MacBook by providing the specifications of MacBooks and include “Design films,” or a video on the MacBook’s “home page” to explain the various purposes of each specification that are unique to MacBooks. And, to answer user needs when something goes wrong with the MacBook, consumers can look up solutions to their problems on Apple’s site.
2. The functional specifications of Facebook’s wall are:Setup a website that allows users to see posts by their friends and by the groups, people, and other pages that the user has liked.The system will allow the user to close certain ads thatThe system will allow the user to check their notifications about what their friends are doing, or , messages sent to the user, and pending friend requests, both that the user has made to another user, or another user to the former user.
3. Hierarchical – YoutubeMatrix – WikipediaOrganic – FacebookSequintial – Surveys
4. The Huffington Post is approximately 70% navigation not just because it has a search bar, but because it is also littered with links, and about 30% content.Google, being a search engine, is 90% navigation and only 10% content (as the search results are not its own content).Wikipedia is approximately split between navigation and content, 40%-60%, respectively. Wikipedia is mostly an online encyclopedia site with a large amount of content, and the content can have links that will take the user to another page.Etsy is much like the Huffington Post, approximately 60% navigation and 40% content. Etsy’s sites is trying to sell its merchandise to visitors, so it would make sense to try to to get the visitors to look around before they focus on specific content.
5. Landor tries to get the user to focus on Landor’s objective, building “the worlds most agile brands…” by including a stunning picture, in this case, an image of some sort of circular object made up of irregular, quadrilateral fans, with a yellow hue over them, to cause contrast with the white text that states Landor’s objective.
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