For this final review I chose to review Rock & Brew’s website in comparison to my group’s website. The overall aesthetic of the website is very similar to my groups website. On the Rock & Brews website, they have a lot of black and red throughout the website. They have a banner across the top of the website that has lots of rock and roll bands posters. The fonts they have chosen to use are bold and bulky looking, but fit the aesthetic very well. The overall layout of the website is very pleasing to the eye, and keeps the user interested in seeing what else the website has to offer.
The navigation of the website is pretty standard in the sense of having a toolbar on the top. On the toolbar they have Foods & Brews, About Us, Shop, Promotions, and Franchising. When you mouse over the Foods & Brews and the About Us tabs, there are several more smaller options that appear below the main tab to navigate you to specific parts of that tab. All the font on their page is very easy to read and easy to navigate. They as well on top of the toolbar have a search box to find locations closest to the user. All the tabs that they have on the website are very straightforward and easy to access and use.
My groups website Black Diamond compared to the Rock & Brew is similar, yet far different. The Rock & Brew website has a feeling that I’d like for my groups website to have a little more of, positive space. I feel like, when people think rock n roll, they think of posters everywhere, black and red, grungy looking things, and I feel as though my groups website is little too clean cut to be a rock n roll based website. Rock & Brew has more of an edgy look while still being professional, and my groups is far too professional. We took this a bit too serious and didn’t have enough fun with it like we could have. Our website does stand out though, from our promotions page. We have pictures of real people enjoying themselves out on nights out (all of which are my friends and family who allowed me to use their pictures).
Overall, the Rock & Brew website is very easy to navigate, has a nice on brand layout, fitting color scheme, and was very aesthetically pleasing. rockandbrews.com gives a typical rock n roll experience, and Black Diamond gives an edgy feeling while also keeping things simple and sweet.