First and foremost your brand is a reflection of your skills, style and personality. It should align with the content of your artist / design statement and set the stage for your portfolio. It should function online, and in print, be memorable and stand out.
A brand doesn’t stop with printed materials, but also includes how you dress and behave in the studio as well as what you share online. Come to class as you would your ideal design job, work with your peers as if they are your co-works and collaborators.
Requirements
- 1st Draft 15 logo thumbnails,
- 2nd Draft 10 revisions, type and color studies for business card, letterhead, social media icons/ banners and/or stickers
- 3rd Draft 3 logos and corresponding business card, letterhead, social media icons/ banners and/or stickers with paper samples
- 4th Draft Finalized logo, business card, letterhead, social media icons/ banners and/or stickers
- Finalized printed materials due and ready to install / mail