-
- generate 5 new game ideas that explore changing players minds about … (climate change, energy, politics, etc.)
- Did the 5 new game idea with Aleah and Lauren, should be in Aleah’s post
- Post thoughts on what we played in class
- I spent most of class playing Intergroup Monopoly and I did not enjoy it. I was forced into the “minority” rule set which made the game extremely boring and basically unplayable. I spent 90% of the game in jail and couldn’t purchase anything. For me, it was just a dice rolling simulator where the outcome of the die did not effect my gameplay what so ever. The game is made to be unfair from the start but I understand what its trying to explain in how they use real world stereo types and advantages to try and convey the difficulties/ ease of each stereotypes real world expierence.
- what advergames have you played? did they influence a purchase?
- In class I played Cool Spot, the advergame for 7-up. Suprisingly, it makes me despise 7-up and did not make me want to drink it at all. The game barely actually advertized 7up except for the title screen, and the gameplay had nothing to do with it. I think the lack of effort put into the game makes me feel like 7up is trashy, which makes me not want to buy their product.
- why do the advergames tooth protector and escape work?
- Tooth Protector and Escape work because the gameplay directly matches the message they are trying to teach. Players protect teeth or avoid danger as part of the game, which reinforces the lesson through gameplay. The message is built into how the game works, not just shown through logos or text.
- What makes chase the chuckwagon and shark bait fail?
- These games fail because the product has nothing to do with the gameplay, just like coolspot and pepsiMan. The brand is added on top of a generic game, and the game would be the same even without it. This makes the advertising feel lazy.
- what does volvo’s drive for life accomplish?
- Volvo’s Drive for Life promotes the idea that safe driving is important. The game rewards players for careful driving, which matches Volvo’s brand image. This helps communicate the company’s values through gameplay.
- what company used in-advergame advertising
- Red Bull used advergame advertising by placing its brand inside games instead of making the whole game an advertisement. This allows the brand to appear naturally in the game environment. Other companies do this now adays in movies as well.
- what was one if the first home-console advergames and what beverage was it for?
- One of the first home-console advergames was Pepsi Invaders for the Atari 2600. It was made for Coca-Cola and focused on attacking the Pepsi brand, which made it a clear example of early advertising through games. I find it interesting that they put their competetor into the name of their game, it could give a false message.
- what makes the toilet training game sophisticated and do you agree?
- The toilet-training game is sophisticated because it copies real life routines instead of just giving rewards. It teaches through practice and repetition. I agree because this makes the lesson more effective and the gameplay can be translated to real life actions.
- what do advergames and anti-advergames have in common, and what principles do they share?
- Both advergames and anti-advergames try to persuade players through gameplay. They use rules and systems to communicate ideas instead of just telling players what to think.
Reflection questions Monopoly
What made the experience fun or not?
I didn’t have much fun with the game because i got the role of the minority. Like I said at the top of my post, this rleset basically made the game umplayable. I spent most of the game in jail and not actually buying properties or even paying other players. The other rules gives you a huge advantage as to where the winner is basically set from the start of the game.
What is the motivating factor to get or keep players playing?
For me at the start I wanted to play to try and win with this handicap that was gives, but soon into the game I got bored. Im not sure how the others felt playing with the super buffed roles, but I can;t imagine it was that fun because the game would seem too easy.
Is the game persuasive, and what is it trying to get you to do outside of the game?
This game is persuasive in the sense it wants you to understand how other people have it in the real life world. It tries to put you in the shoes of more or less fortunate people to try and get you to understand how other peoples lives run, whether they be easier or more difficult.
What is the game’s metaphor and which of the game’s mechanics standout?
I would say the metaphor is that not all people have it equal and that some people have to work hard just to get by, while others play with that kind of money for fun. The biggest mechanic is the rule set that have each player trying to succeed in different ways.
Describe the game in 3 sentences or in the form of a haiku.
This game is unfair
no matter what you do here
minorities lose
Reflection questions Cool spot
What made the experience fun or not?
I didnt really have fun with this game. I havent played many old games so maybe this game was well made but it felt super choppy. It was super simple which made it kinda repetitive, and the screen was so small you could barely see what was coming ahead of you.
What is the motivating factor to get or keep players playing?
I guess the motiviating factor is to win the game and get points, but it seems kindof simple to have any acheivement in complelting it.
Is the game persuasive, and what is it trying to get you to do outside of the game?
It’s persuasive in the sense it wants you to go and drink 7up but they don’t do a good job of it. The game has nothing to do with the product and they just slap their logo on a game.
What is the game’s metaphor and which of the game’s mechanics standout?
The metaphor is to buy their product i suppose. THey try and have you kill enemies and collect coins but that doesnt have anything to do with their product, so im not sure their relation.
Describe the game in 3 sentences or in the form of a haiku.
a common rip off
game is lazy and the ads
are not related
Reflection questions Mcdonalds
What made the experience fun or not?
I actually didn’t hate this game. It had some layers and was actually related to mcdonalds. You had to run the farm and the company/advertisement type things, which gave the player alot to do. The game was decently fun because it wasn’t rinse and repeat and there was an actual challenge.
What is the motivating factor to get or keep players playing?
The motivation is to have your mcdonalds company be succesful and not go bankrupt. Players keep playing because they want to succeed.
Is the game persuasive, and what is it trying to get you to do outside of the game?
The game has to do with mcdonalds so it puts that in the players mind, but at the same time it shows the killing of cows and gentically modified soy as well as bribery. This puts a little negative tone towards mcdonalds which can effect the player’s opinion.
What is the game’s metaphor and which of the game’s mechanics standout?
The metaphor is that there are multiple different factors in order to succeed, and that sometimes you have to sacrafice quality and health in order to be finacially successful.
Describe the game in 3 sentences or in the form of a haiku.
farm cows and soy fields
talk to corporate people
succceed and make money