Ames' syllabi

For my final review, it was hard to choose a website to compare to our restaurant because our idea is so unique. Having a mix between classic american dinners like burgers and breakfast food hasn’t been done before anywhere that I have seen on the internet. So the website I am comparing ours to is Matt’s Big Breakfast, www.mattsbigbreakfast.com. It’s idea is similar, loading people up with a ton of food would be apart of our real restaurant, so this is the next best thing.

Their website is a lot more trendy with it’s web design, and it emulates our folktale project as it is just a single page scroll down website with everything on it. This style of layout it’s something I really like, but because of the mountain of information on the site it is a bit too much to try and fit on one page. They included their entire menu on it, which I think deserves to have it’s own separate page.

Their color scheme of this rugged orange mixed with white is perfect for the type of style their going for. Their menu boasts a lot of meat for breakfast, so to have a meaty sort of color as your primary is something that really stuck out to me. One thing I saw they were lacking though was interactivity. There are no rollover or hover effects of any nature. Their graphic design work means well, but their logo and other small graphics on the site could use a little improvement. The logo itself, only three words, uses three different fonts, which really bothers me for some reason. The navigation is simple, you click a category at the top navigation bar and it scrolls down to that section of the single page.

Overall, I think there are some good elements here and for a small time restaurant it gets the job done. I’ve seen big chain restaurants that have websites a lot worse than this, and while everything is jumbled on one page, it is still easy to navigate to everything you need to find on the restaurant, which is the main goal of any website of this nature.

 

 

For my last review, I chose Épicerie Boulud which is located on Manhattan’s Upper West Side at Broadway and 64th Street. This catering business/restaurant would definitely become competition with my group’s bistro, The Eurobean, because we serve similar foods and desserts. Our restaurant only serves breakfast and lunch while Épicerie Boulud breakfast, lunch, dinner, as well as alcohol. I definitely believe that The Eurobean would still do very well even though we just serve breakfast and lunch. When I first went to Épicerie Boulud, it was beautifully designed from the menus and display cases to the tissue paper used for the baked goods. Therefore, I was expecting the same setup for their website. That was not the case. Their website completely focuses on their catering business than their restaurant business. The homepage is clean, sharp, and modern but I was looking for more. On their navigation bar, they only show “Catering, Gift Boxes, Giftcards, Cookbooks & More, Corporate Gifts, and Locations.” I was expecting them to have at least an in-store menu which was disappointing. The dropdown menu for their catering section is kind of confusing since there is “Passover Catering” and “Corporate Catering.” Once you choose an option, it lists each food by breakfast, lunch, receptions, etc. One nice thing is that each different food has it’s own picture. In our website, we decided to have one picture as the background to simply showcase the food as well as keeping the navigation simple. Épicerie Boulud‘s color scheme is nice but I feel that The Eurobean’s is more eye catching and pops. Our website is simply and straight to the point while giving potential customers a fulling experience. Overall, I believe that our bistro will not have a problem with Épicerie Boulud in sales and customer competition. With our different assortment of foods from multiple countries and our fast “in & out” service, I feel that we, The Eurobean, will stand out and become a great place for customers to feel at home and eat delicious soups, sandwiches, and desserts while drinking our fresh coffee and iced beverages. By the words of Julia Childs, “People who love to eat are always the best people.“

La Gourmandine is an authentic French bakery with locations in Lawrenceville and also Mt. Lebanon, PA.  I believe that this bakery could be considered competition for our fusion restaurant, The Eurobean.  La Gourmandine has a sleek and clean website, with a very limited palette when it comes to color scheme.  However, the colors and fonts used on the site give the appearance of a modern and an upscale type of bakery.  The navigation and layout on the page is very similar to ours and also easy to use, with an about us page and also hours of the bakery located on the site as well as social media information.  Additionally, the site features a drop down menu with rollovers that make it very easy to know when you are able to click on something.  Similar to our website, La Gourmandine has up close photographs that make the viewer’s mouth water.  Compared to La Gourmandine, The Eurobean is a fusion bakery, showcasing all of the essential breads, soups, sandwiches, and pastries that different countries have to offer.  Our website uses an inviting blue color, as well as a sleek and simple logo that is also playful with the coffee bean illustration.  The more relaxed font and color scheme make the customers and viewers on the site feel that it isn’t expected to be high end or top notch, that they can come stop by for a quick drink or snack on their casual stroll through the neighborhood.  I think that the way our site is laid out is very user friendly and the navigation through the pages is simple enough for any user to understand.  The Eurobean homepage displays a carousel of photographs of items you may find in this fusion bistro.  These user friendly features and eye appealing layout and photos on the site will make The Eurobean stand out over the rest as a fusion bistro.

Piccolo Forno

The restaurant Piccolo Forno would be competition for our restaurant, as it is both located in Pittsburgh and is a higher class Italian eatery. The website has a good layout to it, the images and text fit nicely on the screen, with the image sitting the full width of the screen. On the home page it has a quick snippet of background information and scrolls down through links to the menu and finally ending with their hours. The color scheme works very well for their restaurant, with a deeper red, a green, and a cream. With the Italian cuisine and the typical Italian colors it works well, they are also very clean with adds to the classier feel. The navigation for the site makes the view flow from page to page. They have a navigation bar at the top with their logo to the far left that returns you to the homepage. The menu page is laid out very nicely with even spacing and it is easy to follow. The descriptions beneath the entree name is short but gives good information. With each individual heading only containing one page it makes it easy to navigate throughout the site, without drop down menus or a stack of pages to go through to find information. Compared to this site, I would say that ours is just as easy to follow. Though our menu does have a drop down in the navigation bar for individual menus such as wines/drinks/entrees/desserts. I would say that theirs seems a little bit more colorful and bright which would help keep the viewers attention, so that is something that we can change on our site. But something that will make our site stand out is that we do have a good amount of images to go with our site, with photos of our food, drink and location that run across the top of every page.

The biggest competition I see for our burger fusion restaurant is BRGR(brgrpgh.com), a burger restaurant located in 4 different areas in Pittsburgh. Their website is a combination of the colors orange and blue, which is a heavy contrast and makes the website pop in the viewer’s eyes. While the colors do make the website pop, i’m not sure if it’s the most pleasant-to-the-eye combination when on the site for an extended period of time.
BRGR uses a side navigation bar, which with certain buttons (specifically the EAT and DRINK buttons) will show text saying they are “handcrafted”. While the emphasis to their crafty food items is a plus, the pop-up text covers up part of the burger picture they display on their front page, which looks sloppy and at times hard to see. Besides the pop-up text, the overall navigation is clean and effectively stands out, as the buttons are blue circles against an orange background.
I enjoy the use of texture on BRGR’s website, it is mainly in an orange background image, which uses a speckled look, which makes the feel of the page more rustic.
Compared to our burger fusion restaurant page, we may stand out more because of our simple and serious layout that focuses on our end product (fusion burgers) and we also do away with any un-needed background music (unlike BRGR’s homepage page). It also goes without saying that our product with stand-out because we produce unique burgers with cultural combinations that do not exist in many places in Pittsburgh (and not at BRGR).
Our layout is straightforward with little guesses to where things are. We have a top navigation bar with drop-down menus for more detailed information and links, all without taking away from our images and product. Our website uses a more at-home color scheme that Pittsburgh knows (White, Dark Gray, soft Yellow) but also makes certain things pop-out to our customers that call for added attention, all this without added strain if on the page for a while.
The Burgh also has the chance to become part of a bigger community. The Burgh has a E-Club that supplies discounts as well as email exclusives to those that sign up. BRGR does not have this aspect on their website.

Our restaurant is called The Breakfast Swirl because it is a combination of all foods served on a breakfast menu. I found a restaurant that would compete with ours called The Funky Brunch Cafe. The Funky Brunch Cafe has a fun menu much like ours. They have an orange, green, and tan color scheme throughout the entire website. As it says in the reading, orange is a very active and energetic color which works perfectly in a breakfast restaurant setting. Green symbolizes growth, freshness, and hope, which is also a great color choice for the early birds. The Funky Brunch Cafe’s logo makes me feel sticky because of the words drawn in syrup but that too gives off a successful breakfast feel to the site. On the home page background lies a stack of pancakes. The home page is extremely simple yet gets the point across. The navigation is quite simple as well. The navigation is located at the top of the page and to the right of the logo. Once you click on a nav. button, the word lights up bright green. The Funky Brunch Cafe would be great competition for our restaurant because our main focus is offering customers a unique experience. I would like to see the prices of the menu items on their site. I also would like to see the greens that they use for the logo and the nav buttons be the same color green. The Breakfast Swirl will stand out because our buttons are a little different than most restaurants with the simple word as a button. Our site is just as simple layout wise. The Funky Brunch Cafe has a multi page menu and ours is only one page of everything our resaurant has to offer. I’d prefer to see everything on one page just to make it easier on the eyes. Our home page will definitely stand out because of the images that will be in constant rotation. Our navigation buttons look like actual round buttons which is rare. Both The Funky Brunch Cafe and The Breakfast Swirl are simple layouts but that’s what breakfast is all about. I think both websites are competitive and successful.

For my final review, I will be discussing Pizza Roma’s website (pizzaromamoon.net) and how it compares to my group’s restaurant, East Carson Bistro. First, Pizza Roma has their logo above a nav bar and has a photo slider. We plan on having a similar layout, but we are using a three column system in order to add space on the sides of each page for future information or advertisements. They also have a footer that contains business information, location, and legal statements. East Carson Bistro plans to have a footer with similar information. Pizza Roma appears to use a 2 column layout system with the left column being larger than the right column. An image is always at the top of the page showcasing the message or mood of the page. East Carson Bistro will be using a similar technique because we feel that this kind of layout quickly shows the viewer what information they will find on the current page.

They have persistent navigation, which is explained in Chapter 6 on page 66 in “Don’t Make Me Think” by Steve Krug. Persistent navigation is any navigation element that appears on every page such as Pizza Roma’s Home, Appetizers, Salads, Wings, Pizzas, etc. in the navigation bar. Some may even include drop down sections to allow the viewer to have a more direct search. On each page, they tell the viewer that they are on Pizza Roma’s website and that they can navigate to any page from any page. This is an important layout and navigation tactic that will be used on East Carson Bistro’s website.

Their use of warm reds bouncing against cool greys sets up a successful contrasting color scheme. Coincidentally, East Carson Bistro choose colors that are very close to the same tint of grey and pure tone of red. Their grey is more of a darker shade of grey whereas our grey tends to have more of a tint to it meaning that their grey has more black and our grey has more white in their tonal values (The Principles of Beautiful Web Design: Chapter 2: Color pages 50-51). It has been a persistent study in color psychology where warm colors such as reds, oranges, and yellows seem to stimulate hunger, anger, heat, and motion. These colors tend to be more stimulating and provide more engagement and interaction. We want our customers to be hungry, but in a controlled method, which seems to be what Pizza Roma did by having the red balanced with a dark grey that prevents the viewers of the site from being over stimulated or subconsciously aggravated (The Principles of Beautiful Web Design: Chapter 2: Color pages 50-51).

As for the texture on Pizza Roma’s site, the nav bar demonstrates color change when hovered over or clicked, which leaves it feeling very flat. They have a pattern of their logo repeating in the x- and y-axis in the background behind their content sections. The value of it is toned down so it does not distract from the content on each page. The only three dimensional feature would be the moon in their logo with an outer glow and slight drop shadow of the text (The principles of Beautiful Web Design: Chapter 3: Texture pages 95-98). Our logo is very flat and made out of typographic letter forms leaving a sharp texture from the thicks and thins of the letter strokes. It seems that Pizza Roma’s uses about three typefaces (not including the one in their logo) and each of them are a form of Sans Serif utilizing thick weight for bold headings and a thinner weight for more detailed content. It may be too many typefaces battling for their place to set the overall theme of the site. We plan to only have one type family with no more than three weights or versions such as bold, regular, or italic.

Pizza Roma has obvious hierarchy for their navigation. For my first time visiting their site, I can identify where I want to look for their salads, calzones, or contact information. I do not need to jump around to find information because it is clearly labeled on each and every page. Having the nav bar being persistent on every page helps the process of visitors heading straight to their desired information. I feel this site does not need bread crumbs because the site layout goes down to one to two level from the home page meaning it goes from the homepage to content pages and then across to other content pages like pizza to wings or back to the home page. There is only three instances where the dropdown feature of the nav bar brings up an additional page (ex. appetizers then desserts), but that is the only way to access those pages through the nav bar (Chapter 6 “Don’t Make Me Think” by Steve Krug).

East Carson Bistro will stand out as higher quality over Pizza Roma. We will utilize a similar layout of hierarchy with a photo slider and persistent nav bar. Our menus are simple in each section with a clear line to the price. Our photography and corporate identity will be the strongest part of our brand to make our site stand out. We believe having a strong structure for our identity and target audience would help give us a more stable plan for building our website and attracting web traffic.

–Katie Carlton

http://www.breadsbakery.com/

 

I chose to review the website of Breads Bakery in New York City. It is a small café that sells many types of bread, pastries, and desserts. This place would be competition for my group’s restaurant because we also focus on food like this instead of large meals. They are trying to achieve the same type of feeling as we are. A page of their website says “It fills us with satisfaction to feed and to host. Much thought is put into this – making it comfortable, pleasant, appetizing, aromatic, satisfying and abundant.”

 

Their website is a little dull for my tastes but it’s also quite busy. When you first go to it you aren’t sure where to look because there are so many things competing for your attention. Their logo at the top center of the page is one of the things that stands out the most since it is bright red against a light tan background. The only texture is in the photos of their food throughout the site. The dominant colors are the tan background and the same bright red that is used in the logo. Red also appears on their “passover menu” and “order online” buttons. It seems they use that color to draw attention to whatever services they are featuring at the moment.

 

Their contact and location info is at the top of the page where it is easy to find. Their navigation is simple and easy to read- they use a horizontal menu near the top of the page, and when you hover over each word, a drop down menu appears.

 

One thing that stands out to me is the success of their menu page. They did a great job of fitting all of that information into one page while also keeping it uncluttered and easy to interpret. There is texture on this page that makes the menu look like a real, physical menu. It’s light green and stands out from the rest of the page.

 

The only thing I don’t particularly like about this website is the business of the home page. I don’t think it’s necessarily a bad thing, though. Its format reminds me of a blog with photos and text throughout. It does make the page interesting, but it could be distracting to people who are looking for a specific thing on the site.

 

I think my group could consider doing a menu page similar to this. We have been having a hard time fitting all the information on one page, and this might be a good format.

Due to the lack of fusion restaurants in Pittsburgh, I would have to say our biggest rivals for business would be Kaya and Habitat. Both are restaurants that pride themselves on fresh, local produce while integrating Island cuisine and twists on traditional favorites, respectively. Of course, since The Burgh focuses solely on fusion burgers, it has a bit of its own uniqueness that Kaya and Habitat do not already possess. Kaya’s website (bigburrito.com/kaya) is a bit lacking to say the least. The body is but a square in a seas of earthy brown. While its color scheme does give a feel of “island life”, it does so in a generic way with thickly textured backgrounds of palm trees. It lacks the sophisticated appearance of a restaurant that is supposed to be one of Pittsburgh’s best and disappoints with its lack of web pages, especially the menus which are just PDFS linked to the page. There also seems to be little care shown to how margins and gutters are used in regards to text and the blocks of color they are placed within. Habitat (habitatrestaurant.com), on the other hand, has a much more pleasing aesthetic than Kaya. This website has a fresh and clean looking that is pleasing to the eye and hints at the more extravagant (and expensive) dishes that they serve. The website is not the most straightforward one I have experienced. When arriving to the homepage, I was caught off guard by the lack of navigational bars and instead had to search for the “menu” icon seen in many cell phone applications. After realizing that this was the navigation bar, I could appreciate the design since the website really does focus on the food more than anything else with the menu being the focal point and otherwise unaccompanied by blocks a text. Even the “About Us” portion was only three or four snippets of short sentences. I also enjoyed the overall flow since the website is mainly one page that just scrolls vertically, except for the extended menus, such as breakfast, brunch, and lunch. Our design for The Burgh is similar to Habitat’s in that is uses a set color scheme that is clean and consistent as well as a simple layout made for easy navigation. Elements that our website shares with Kaya is that it too uses a navigation bar at the top and bottom and has separate pages rather than Habitat’s single flow. While The Burgh would potentially be less expensive than either of these restaurants, we designed it to have a similar to feel to a restaurant that is more modern and high-end than the average burger joint. Its simplicity and cleanliness is what will make The Burgh standout as a fusion burger restaurant.

For my third site review, I chose to compare and contrast the websites of Burgatory (burgatorybar.com) and Red Robin (redrobin.com). Out of these two sites I believe that Red Robin has a much more classic site than Burgatory as it follows a tight layout that I have seen on many other websites, food-related or not. Red Robin balances its website through the use of this layout, or grid, as well as through the use of color as its panels/links are pops of color on a more muted background. Burgatory, on the other hand, seems to use the term very loosely. While I enjoy its use of background and more interactive interface, I can’t help but feel that its elements are just floating in air without much thought to a grid or hierarchy. It does feel unbalanced to me as there are transparent images (the logo and burger/shake icons) on the left side of the home page that rely on negative space, while on the other side of the massive burger/shake gallery the navigation bar simply hangs with what looks like a gift card center positioned below it. I personally think that Burgatory’s choice of a less defined website, despite making it more interesting to look at, makes it more of a guessing game when trying to navigate the site. Both websites have a firm grasp on unity, despite some layout issues. Both are consistent in their use of color and typography. Both are also conscious of their use of background throughout their web pages. Burgatory’s website did confuse a bit, though as I noticed discrepancies through some of their pages where the bottom nav had a weird upper border.  Red Robin also has the upper hand with their clean and precise gridded layout, as mentioned before. In regards to Krug’s principles, both websites have their highs and lows. Krug’s “First Law of Usability” is apparent in Red Robin’s design. The page is laid out in a way where things are easy to spot and find as they use very little text, so links are simple and defined. Burgatory is a bit harder to decipher. It is difficult to tell what is a link in some cases as much of the page has a flat, unresponsive appearance despite it being very interactive once you begin clicking. On my first encounter with these sites, I immediately noticed the differences in how well one would perceive them. Red Robin can be easily scanned as most are familiar with its layouts. I was able to quickly find what I was looking for without reading in to it, but one Burgatory’s page I had to think about what I was looking for and got distracted along the way by giant pop-ups as I moved my mouse over the central image (burger or shake). If Burgatory were to fix its layout and comply to a stricter grid, I believe I would enjoy its site more just because it is entertaining and makes me want to explore the site, but as for which is more effective, I would have to say Red Robin has altogether easier to navigate site that the average person would maneuver much faster than one on Burgatory, especially if you are easily distracted like me.

For the final project, my group is doing a fusion restaurant on a burger joint restaurant. The restaurant I chose to compare it to be Tessaro’s, which is another burger joint restaurant. Opening up Tessaro’s website, the first thing I realize is how little is on most of the pages. The homepage just has a slideshow of photo’s that has a little bit of everything the restaurant has to offer. Also, there’s only three tabs and only one is a dropdown menu. The menu tab just takes you straight to the menu and you have to search the whole thing to find what you want. The about us tab is the one that has a drop down menu. It has three selections for our story, remembering Kelly, and reviews. Then the last tab is a contact us tab. In the our story is just a basic set up of a photo of the building and with the story of how this restaurant began. The next page is a page to remember the founder Kelly Harrington. This description is longer than the story of the restaurant, and also it doesn’t say how Kelly died or when he died which I think would be information people would want to know. The reviews page have a decent amount of reviews, but I wish there would be numbers there as well to show what people are giving the restaurant a rating because guests want to know that. Finally, the contact us tab only has the address, phone number, and location map which this tab looks really pointless because there’s so much space on the left side and the contact info is on every page and it makes this page not too appealing. The colors though I don’t find appealing, especially if it’s just a Pittsburgh type restaurant because there doesn’t seem to have significance to them with the black background and red text. The Tessaro logo though is in white text. There isn’t really much texture either with just the plain back background, and little navigation. Some of the pages that are longer like the menu and the remembering Kelly tab has a button to go back to the top. Also, you can click on the logo whenever you want to take you back to the homepage, but unless you put your cursor over it, I don’t think it would be noticeable if you didn’t go looking for it.

As far as guiding through the content, I feel it’s a simple set up, but I feel aspects are missing or in the case of the menu feel it should be broken up more. Instead of having the whole menu on one page, have it broken up so people can find things quicker that they’re looking for. Besides things already mentioned, what I think is missing is hours of operation and specials as well. People look for opportunities to get better deals and if a restaurant doesn’t have any specials to offer, they would prefer another restaurant to go to over another. Also, if people don’t know operating hours, they won’t know when they’re able to go.

To compare, I think my group’s website will become more successful than this one. We are going to have more tabs to navigate to find things easier and have the information restaurants want to see. We have our menu broken down into food, drinks, and specials. We also have an eClub to have special offers and another way to grow business. Our color scheme also is more appealing since it is a Pittsburgh themed restaurant with the colors of black and gold. Also, our design is more interesting because we aren’t slapping plain colors on and using a nice gray texture for the background.

For my final review, I chose a European Bistro called Euro Bistro.  They are located in Grand Rapids, Michigan. This restaurant would be competition for my groups restaurant because they serve the same type of foods.  Our restaurant is just a breakfast and lunch kind of restaurant. The Euro Bistro is the same as ours plus a dinner menu.  I believe that even though they have more than ours, I think our restaurant wouldn’t need the dinner menu, too.  I feel like our restaurant would be fine only serving breakfast and lunch. Their website is not what I would expect for a European Bistro.  It is just a black background with a rectangle horizontal in the middle of the screen.  The rectangle is cut in two evenly with a picture and the name on the left side and the tabs on the other side.  It is interesting to me that the pictures on the left side stay the same on every tab but the private parties.  I feel like it should change for everyone or none.  I do not like the layout of their site either.  The rectangle in the center seems too bland to me.  I feel like it should cover more of the page.  I think the color of the website suits the feel of the restaurant very well.  It is black with dark reds and oranges.  It sets the mood for the dinner feel of the restaurant.  I do not think that it suits the breakfast and lunch part of the restaurant though. I think that if the website included some lighter colors than all dark colors, it would make it work better for all of the food times. I believe that our color pallet suits our style of restaurant with breakfast and lunch items. The only texture that is on this website would be in the pictures.  I think that if this restaurant did want to keep the same look that they have with the black background and rectangle in the middle, adding a lacy texture to the black would look very nice.  Our restaurant doesn’t have much texture besides the pictures also.  We use the pictures as the background of our site with having the words or menu items in front of the picture.  The navigation for this website is simple.  There are tabs on the top of the rectangle.  You can click the tabs to go to the menu, location and hours, private parties and their story.  These different tabs are also accessible by swiping across the screen.  I believe that their effectiveness at guiding the user through the website is very good.  Our navigation is similar in its simplicity and usage.  Our tabs will stay on the top of the page at all times and they are basic blocks that stretch across the screen. I believe that it would have been hard to screw up the Euro Bistros guidance because of how simple the website is. All their is to do is click on the four tabs and click to see their different menus.  I believe that my groups website will stand out in comparison to restaurants like this one because our color scheme is bright and more appealing to the eye.  Also, we have a wide variety of different types of food from different  countries.  I think that our restaurant would go over very will if it was actually introduced into the market.

No9Park has a very professional looking home page.  The layout of a website is extremely simple.  The top right corner of the page has flipping images of food and the restaurant.  On the left side of the page is the navigation.  The bottom of the page consists of location and reservations information.  Every page has an image that goes with the text below it.  The colors of the website are very pleasing to the eye.  There are different wrappers around each section on each page guiding your eye to each place.  When hovering over a clickable link the text gets underline.  The website as a whole is very balanced and has minimal noise.  Peter Allen’s Italian restaurant website is my favorite out of the two.  As it was stated in the reading, Krug outlines 5 things you can do to make sure users see and understand as much about your site as possible.  These 5 things include: 1.Creating a clear visual hierarchy on every page 2.Taking advantage of conventions (both naming and graphic) 3.Breaking pages into clearly defined areas 4.Making it obvious what constitutes a clickable link 5.Minimizing noise. In my opinion Peter Allen’s Italian restaurant website succeeds in all 5 of these admirations.  The first thing my eyes go to are the interactive images on every single page the website provides.  The background color of the home page is very relaxing and calm meanwhile cheese is falling from the top of the screen onto a delicious looking stack of noodles.  Even the way the restaurant and food offered is described sounds more enjoyable than No9 Park.  This much effort in a website hopefully means the food is unbelievably good!  This Italian restaurant website provides great use of hierarchy on every page.  The navigation is in smaller text but just off to the right of the name of the restaurant.  Other than the home page, the images on the top of every page are the exact same size including the name of the restaurant in the top left corner.  The site’s pages are divided into three sections which include navigation title in the first section, information about the chosen path, and the consistent hours and address information in the third section.  A red underline appears under any clickable link.  The layout is easy to navigate through and the interactive pictures are entertaining to watch over and over again.

I decided to do my review on Outback Steakhouse and Burgatory. When I think about a restaurant website the first thing I think of is their menu. Well on both websites I had to look in the right corner or scroll over things to find the actual menu. Krug says to keep the noise down to a dull roar. To me it looks like both websites are shouting to show what their main food product is. I get the point of the website is to show what their food looks like without actually being in the restaurant but as a customer I can clearly see that Burgartoy sells burgers and Outback Steakhouse sells steaks. I did see that Burgatory show cased their “heavenly shakes” as well as their “helluva burgers”. Personally I would like to see both websites “show off” their other food products as well as their main product. The emphasis is definitely on their main product. Like I said early both websites show cases the main product as the first page when someone searches the website and then the menus and other important things are in another tab. Once I found out where the menus where located it was super easy to find out other foods they make. Krug also says to make it obvious what’s clickable. Outback uses underlying and colors, while Burgatory uses shapes, tabs, and color. Outback’s layout consist of having the right panel being bigger than the left panel. This creates a sense of balance because the items that are in the left panel co-exsist for what you press in the right panel by having big white text. Once I was looking through the website and click on a food item in the right panel a picture of it and a description popped up in the left panel. Burgatory uses the layout by having the important information in a middle panel, the menu on the right side, and less important things on both sides. This design also works well because it lets the viewer know that the most important thing that you are looking at is right in the center of the page. Overall I like Outback Steakhouse’s website better because of how they incorporated their food items in a simple non-noisy way.