Zack Rush
Web Design
The single page website that I chose is pasteapp.io. This website is about a new application for Mac, iPhone, and iPad that saves anything that you copy. Say you copy something from a website, and then you must use it again at a different time, it is already saved on the app so you have access to it. Let’s look at the design of the website to see if it has visual appeal and to see if it is easy to navigate. The color of the website has a simple layout of a white background. I like that the text clearly contrasts the color of the background. The important headings are bold, and the subtext is just black. There are hints of color with the use of images and gradients that the website uses. The site does a good job of not blinding you with color and makes it flow very well. Regarding the use of texture on the site; there isn’t much to see. The part that has a visual texture is where the section “Designed for Productivity” appears. That section has a gradient that goes underneath the text. It gives a little bit of texture for the site, but nothing significant. Regarding the flow, the website navigates from top to bottom. It is divided into sections that are really big. Whenever you scroll down, there are sections of text that explain the product. I feel like it can get a little confusing whenever you look through the site because there is not a lot of organization. You can understand the content, but I feel like I was scrolling up and down through the website trying to find what I wanted to learn about. It was a lot of back and forth, with scrolling up and down and everything seemed to start blending together. I could tell that information was sectioned off, but it took a moment. I wasn’t exactly sure at first glance. I feel like there could have been a different color than black for the topics and then it might have been better to navigate. The website pasteapp.io wasn’t poor, but it needs improvements, in my opinion.