Questions

1.The goals of Apple’s website is to sell not only products but their brand as well. With their variety of products they offer information from purchasing to post purchase and offer assistance even after product purchase. For a user who has just purchased their first MacBook, the website offers images, video clips, and informative blurbs as well as a help feature and contact to assist with any possible questions.

2. The functional specifications of Facebook’s wall include content related information which depend upon the creation of your own page/settings. It selects only information, photos, etcetera to share with you based on your selected friends list and pages you have previously liked. On your wall specifically Facebook projects all of your own updates and posts but only with those you have friended. If you are not on Facebook however, in order to signup you must be a certain age, provide a valid email, name, and location that you are associated with. From here you can create and customize how you view others and how others can view you.
3. The four architectural approaches to information structure include the matrix, sequential, hierarchical,and organic.
An example of the hierarchical approach is the jcpenny website. Basically any clothing/department store USUALLY follows this format.
An example of a matrix approach is zappos. While this website accommodates for many different products, you can still narrow your selection (especially with shoes) by color, size, style, etc.
An example of a sequential approach would be Tumblr, for the sole purpose that one post follows the other from the time which they were originally posted or shared. It flows one after another.
An example of an organic approach would be Amazon since there are a large variety of options so you can navigate from one product to a completely opposite one without backtracking and still a clear path of navigation.

4.For Huffington Post index page is 100% completely navigation. Content is 25%. For Google the index is 100% navigation with 100%navigation on the search page and 0% content. As for Wikipedia, the homepage is 95%navigation and 5%content. Easy has an index with 100% navigation and for searching content is about 70%.

5. landor.com guides the reader’s eyes and focuses their attention through a well thought out balance of color and type. Bold type and vibrant colors tell where to look instantly while softer tones and more subtile text guide your eye throughout the page after.