After reading through the book and coming across Krug\u2019s five important things, I was able to then compare two restaurant sites, www.peterallens.com and www.no9park.com, and take note of the balance, emphasis, unity, and layout.\u00a0 Krug emphasizes the importance of creating clear visual hierarchies on every page, taking advantage of conventions, breaking pages into clearly defined areas, making clickable links obvious, and minimizing noise and distractions.\u00a0 When visiting www.peterallens.com it was easy to see that this site had structure and organization.\u00a0 Peterallen\u2019s website displayed a strong emphasis on every page including a video featuring a food or drink item to catch your attention.\u00a0 Every page had just enough information and no distractions or useless details.\u00a0 The menu bar used underlines that would appear when you hover your mouse over a word, as well as highlighting the word in red making it easy to find my options and know when I was able to click it or not.\u00a0 Having clean and crisp images with minimal text gives the site a nice balance as well as the color scheme throughout the entire site.\u00a0 Not only is the layout clean, but it is easy to navigate, using only the necessary amount of buttons to make your way through their website without any trouble and a minimal amount of back and forth clicking.\u00a0 Within every menu whether it be the drinks, dinners, or desserts, the page is clearly defined into different sections to make it easy for the viewer to narrow their search and save time.\u00a0 Compared to Peterallen\u2019s No.9 Park has a bit of a different layout but has some of the same balance and emphasis qualities.\u00a0 Along the left side is a menu bar of clickable links that would navigate you to pages such as reservations, gift certificates, and private dining.\u00a0 Like www.peterallens.com, No.9 Park uses Krug\u2019s five important things to model their site, promoting their food selections through photographs that grab your attention at the top of the page.\u00a0 Although the layout of the site seems clean with minimal noise, I found this site more difficult to navigate.\u00a0 It was difficult to define different sections and areas as well as the text not being centered within the box.\u00a0 The color scheme of this site was not as pleasing or attention grabbing as Peterallen\u2019s.\u00a0 However, the menus on this site, like the other, had little to no distraction and got right to the point.\u00a0 The food item itself was listed on the page with a brief description to give the viewers a little more insight as to what the plate had to offer.\u00a0 Overall I think Peterallen\u2019s website is better in comparison to No.9 Park.\u00a0 This site followed Krug\u2019s five important things as well as having a stronger layout and better emphasis with the videos of every food and drink category.\u00a0 This website caught my attention and was easy for me to navigate the entire way through.<\/p>\n","protected":false},"excerpt":{"rendered":"
After reading through the book and coming across Krug\u2019s five important things, I was able to then compare two restaurant sites, www.peterallens.com and www.no9park.com, and take note of the balance, emphasis, unity, and layout.\u00a0 Krug emphasizes the importance of creating clear visual hierarchies on every page, taking advantage of conventions, breaking pages into clearly defined … <\/p>\n